I’m a big follower of all-in-one digital marketing platforms Is GoHighLevel Worth The Investment.
For this specific reason I’m a big follower of devices like ClickFunnels.
However hey, it’s 2025.
My search led me to GoHighLevel, along with other alternatives I’ve evaluated here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having actually made use of GoHighLevel, I can claim it’s certainly worth your time to hear about my experience prior to devoting to a yearly subscription.
I’ll keep it short, sweet, and insightful.
We’ll likewise touch comparisons with GHL alternatives like Kajabi, ClickFunnels and Systeme.io.
In this way, you’ll purchase decision you won’t be sorry for.
What I like concerning GoHighLevel
- All-in-one platform: GoHighLevel incorporates crucial sales and marketing devices to replace numerous standalone services.
- SMS messaging: Two-way communication that’s more appealing than conventional email.
- Durable CRM: Comparable to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Strong workflow tools for division, call management, and custom-made procedures.
- Economical: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels options ($ 150+/ month).
- SaaSPreneur program: Popular amongst agency owners for
- GoHighLevel reselling.
- Integration-friendly: Works with Zapier, e-mail tools, and texting platforms.
What I don’t like regarding GoHighLevel
- Email broadcasts can obtain expensive with even more customers: You pay $0.01 per e-mail, which, with say, 30,000 clients, can blow up previous $300 each month. That’s more pricey than the $297 Unlimited plan.
- Poor e-mail deliveribility: Their e-mail service is reliant on Mailgun, and individuals transitioning from other e-mail marketing software application to GoHighLevel reported a significant drop in e-mail deliverability. This is one substantial con that may ultimately force you out of GHL.
- Jack of all trades and a master of few? While workflow automations are respectable, alternate platforms go deeper for numerous of the various other vital features, such as course production, community engagement, and so on. However the similarity Kajabi expense over $159/month to create or sell greater than 3 courses/products.
- Suitable for digital agencies and software resellers: GoHighLevel’s capabilities will make the most feeling (and ROI) if you are doing B2B business, not so much if you are a material designer.
In advance bottomline Is GoHighLevel Worth The Investment
I like that GoHighLevel bundles a wide range of devices under one roof.
For digital agencies that aren’t concentrated on flashy features, a few of these devices– like the CRM and sales funnel builder– can easily replace systems like ClickFunnels and Kajabi.
Nevertheless, while tools for course development and memberships are useful, they do not stick out as special.
You don’t have expert program creation features like you locate on Kajabi or Teachable.
That stated, GoHighLevel uses unlimited funnels, websites, and items beginning at just $97/month, which is a substantial plus for agencies handling several clients or jobs.
I believe this pricing framework aligns perfectly with their target audience.
And also, I love the organization it provides (I can create and handle sub-accounts for different clients under a single main account).
What Does GoHighLevel Do?
GoHighLevel aims to be a comprehensive platform that fulfills the majority of your agency’s digital sales and marketing requirements.
It includes devices for email marketing, program production, workflow automation, CRM, web site and landing page building, and extra.
Its objective is to change all the other devices you might currently be using, and it’s not shy regarding that.
GHL is one-of-a-kind from a lot of comparable platforms (like ClickFunnels and Kajabi) as an area for marketing companies and software program resellers.
Its pricing seems fair, as well ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel control panel has a decent layout that makes it easy to jump right in and get to function.
A lot of individuals locate the UI and UX cluttered, with features arranged illogically.
As an example:
The platform has three different setups panels for taking care of overall, private, and item arrangements.
Oddly enough, the web links to gain access to these core setups are scattered across contrary sides of the screen– making no sense at all!
It offers valuable progression and performance details, including lead resources, leads in the pipe, conversion prices, appointed jobs for details individuals, personalized KPIs, records and more.
Include extra data therein, and it still really feels clean and efficient.
I additionally such as that you can create multiple control panels if you want to organize different reports in separate dashboards.
It is likewise terrific for keeping various views for the account owner (you) and sub-accounts (your customers).
As I informed you, GoHighLevel feels like it has a lot of rough edges when it involves UI/UX, and the codebase seems to be not that tidy.
GoHighLevel Funnels
To construct a customer’s site, make landing pages, or produce a sales funnel in GoHighLevel, you should first create a sub-account by including their information.
Hereafter, change to the developed sub-account (” Change to Sub-Account”), click Websites, and after that Funnels. No worries. It took me several shots prior to I got the circulation, as well.
HighLevel Funnels lets you create endless sales funnels, unlike systems like Kajabi that have limitations.
Furthermore, there are good funnel templates (more than 1,000) to get you began swiftly right here.
From my experience, you won’t require much experience to produce landing pages and sales funnels with GoHighLevel.
You can additionally tailor the templates yourself or have GoHighLevel do it for you.
I chose myself due to the fact that I intended to produce fancy, personalized funnels from square one with its drag-and-drop builder. You simply add the actions.
Something else below.
GoHighLevel’s Snapshots feature lets you duplicate successful funnels to sub-accounts, conserving setup time.
You can also copy individual steps, split test, and modify your funnels.
Additionally, GoHighLevel enables trigger-based alerts to maintain you updated on your lead development.
It effortlessly integrates voice calls, SMS, and Facebook Carrier right into your funnels, advancing your lead nurturing efforts.
Plus, its aesthetic pipe administration makes monitoring leads a wind, with the option to instantly move underperforming leads to different campaigns.
To simplify things additionally, GHL offers a ClickFunnels import feature for easy funnel migration.
Web Page and Website Builder
GoHighLevel allows you develop web pages from the ground up or choose a template to customize making use of the user-friendly drag-and-drop builder.
You are also free to add ready-made page areas as you please. Or, make use of code to create custom-made features.
It feels as smooth as Elementor for WordPress, incidentally. Then again, Elementor offers a bit a lot more, like:
- A bigger range of personalized fonts/typography
- Durable message computer animations
- Comprehensive widget collection, and
- Advanced background abilities, such as parallax scrolling, video histories and Is GoHighLevel Worth The Investment
Yet, I dare say HighLevel will be sufficient for numerous (most) of your clients.
The pages can integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment organizing, and e-mail capture/nurturing/pipeline.
Pretty helpful!
I also such as that you can produce “global areas” or web page sections that are immediately filled out when you develop new web pages, conserving you time and making certain a constant look throughout. Another Elementor-like function I like.
With Brand Name Boards (under “Marketing > Brand Name Boards”), you can do the same for texts and other branding essentials.
And, yes, the statistics web page shows whatever taking place on your sub-accounts internet site, including page gos to and sales.
Email Marketing
For email marketing automation, GoHighLevel allows you develop detailed e-mail campaigns and sequences, total with triggers and automated follow-ups.
You can quickly add links in both emails and SMS texts, enabling you to track your receivers’ actions and cause automatic communications– something I such as.
You can likewise conserve, send out, or routine e-mails for optimum times. This is wonderful for reaching your audience when they’re most likely to open up.
GoHighLevel recommends Mailgun for bulk e-mails (their LC service may have lower shipment prices).
It’s important to examine GoHighLevel’s e-mail deliverability prior to completely committing, as numerous customers have actually reported around a 30% reduced distribution price compared to their previous email marketing platforms.
Currently, I heard there more than 300 adjustable e-mail templates on HighLevel. Despite searching the Template Collection, I was incapable to locate them within a sub-account (Sub-Account Setting).
You do obtain fairly a selection of templates when you switch to Firm Setting.
And, you can include your personalized templates although you’ll have to be on the $497 monthly reseller plan.
Within a sub-account, I can only see these 6 simple templates and the choice to develop and conserve e-mail templates from the ground up (and reuse them in other campaigns).
Below’s what among them, the “Strategic Planning” template, resembles inside the GHL email design editor:
Not too shoddy, however not unique either.
However, I simulate that GHL integrates workflow automation into e-mail marketing, including:
- Invite and Thank You emails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split screening for conversion optimization and even more.
Furthermore, real-time analytics offer understandings right into your e-mail campaign performance. And this can help you take possibilities or resolve any type of potential misses out on as they turn up.
HighLevel CRM
GoHighLevel’s CRM tool advises me of ClickFunnels, which really feels thorough.
GoHighLevel includes a client portal that allows you to track job development and view past communications.
Its workflow automation feature assists you improve tasks like contact management, division, and lead movement through your pipe.
Plus, and this is a large and also: GoHighLevel assists in interesting communications with leads with text messages (SMS/MMS), voicemail declines, and Facebook Carrier. This flexibility indicates you can connect with various client sectors with their chosen communication channels.
Just a heads up, however– SMS costs apply separately from the subscription fee.
I likewise like the GoHighLevel Social Planner.
It lets you develop, save, edit, schedule, article, and analyze your social media sites content throughout numerous channels.
It functions like a strong replacement for social media organizing devices like Barrier, SproutSocial and HootSuite– without any additional prices.
Yet that’s not all; the CRM device additionally provides a number of practical features:
- Schedule visits straight within the system from the Calendars tab.
- Combine multi-channel interactions to support your clients’ recommended methods of communication and relationship-building.
- Usage tags and wise lists to sector consumers for even more targeted campaigns.
- Add comprehensive consumer data to each entrance under the Opportunity tab, providing you a clearer understanding of your leads, leads, and clients as they relocate through your aesthetic pipeline.
- Advanced lead racking up assists focus on lead nurturing based upon their activities along your pipe.
And talking leads, let’s discuss the essential product or services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL supports tiny and extensive courses, full with memberships, areas and various other associated resources.
GHL also allows you offer physical items making use of shopping pages, like Systeme.io. However Dropshipping is not offered.
GoHighLevel training courses support a range of content styles, including audio, video, and documents.
This implies you can satisfy different learning styles and interest a more comprehensive range of pupils.
Plus, it allows you import a program from Kajabi, including much more flexibility to your course development efforts.
In my experience, committed online training course devices like Kajabi, LearnWorlds, and Thinkific offer extra advanced options. These include course leaking, social accounts, and progressed community building and management tools. However, GHL’s offerings will certainly be sufficient for several makers.
GoHighLevel additionally provides training course certificates and various repayment choices, consisting of time payment plan and free courses.
You can quickly connect your programs to your community for quick accessibility and to enhance money making capacity.
What I specifically such as is exactly how uncomplicated it is to integrate training course products directly with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and a lot more.
It is just one of my best faves about Kajabi, too.
Credibility Monitoring
Ratings are critical online, and GoHighLevel understands that well.
So, it immediately sends evaluation demands via SMS, email, and QR code after a purchase.
This feature guarantees you don’t miss out on any type of chances to develop credibility and count on with your audience.
You can additionally check on the internet evaluations regarding your solutions or business, permitting you to respond appropriately.
For instance, you can redirect unfavorable responses to a private type prior to it’s made public.
Or, you can choose that can leave a remark based upon their ranking.
This strategy equips you to involve straight with customers to resolve their issues without damaging your online reputation.
And also, GoHighLevel streamlines points by letting you assess client comments throughout numerous platforms– like Yext, Google (Google My Organization), and Facebook– straight from your GHL account. Pretty neat!
GoHighLevel Integrations
The platform supports standard integration choices across repayment handling, social media sites and Zapier.
Furthermore, the App Marketplace, which features both paid and cost-free application integrations, comes in Company Setting (for account owners) along with for your clients in sub-account setting.
I discovered around 265 apps across various company locations, consisting of SMS and live chat integrations, social media sites, and marketing automation devices.
You can also incorporate WhatsApp and Twilio for texting, allow two-way syncing with other CRMs, and take care of consultations and organizing with Google Calendar.
And also, QuickBooks integration is readily available for financial management, among other choices.
HighLevel Reselling and SaaSpreneur Program
The reseller program is among GoHighLevel’s piece de resistances.
Vital: You’ll need Company Setting access via the Reselling tab to utilize these features.
The Unlimited Plan ($ 297/month) uses:
- Full sub-account rebranding and modification
- Endless client sub-accounts at no added expense
- API gain access to for incorporating external tools
To market these ready-to-go GHL sub-accounts at a markup, you’ll require to get the $497/month SaaS Pro plan.
When you do this, you can likewise re-sell various other software remedies to your consumers (sub-accounts) at a markup.
GoHighLevel needs you to bill a minimum of $97 monthly for each and every customer.
This means you’ll require at the very least 5 clients restoring monthly to recover cost. Any kind of extra customers beyond that will contribute directly to your revenue.
The tools you can re-sell within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, along with dozens of Industry applications such as AWeber, Constant Contact and Wrike.
To be successful with the GoHighLevel reseller program, include worth to your sub-accounts by including:
- Personalized frameworks
- Prefabricated snapshots
- Pre-built integrations
- Automated workflows
Without these enhancements, clients could choose GoHighLevel directly rather than paying your premium.
The SaaS Mode includes white-label options for apple iphone application, Android app and Desktop computer application.
These apps let you handle all social networks, SMS, and e-mail from one location.
Or, you can “gray-label” a mobile app to attach your GHL leads without them needing to go back to your branded GHL web pages.
In overall, these are three different mobile apps you can pick from based upon your goals.
Nevertheless, you need to be aware:
- Resellers are in charge of consumer support and disputes; failing to settle concerns can lead to account discontinuation.
- Resellers need to bill at least $97/month per sub-account, restricting pricing adaptability.
- Selling lifetime access for a single charge is banned without previous authorization.
GoHighLevel Pricing and Support Plans
I like that HighLevel’s assistance is offered right from the control panel (the Assistance and live conversation switches on the top right and bottom left).
Once you register for a trial, you gain free access to a welcome course, onboarding video tutorials, and a phone number for support. And yes, they actually answer!
When it comes to payment plans, there’s a robust Starter plan offered for $97, which includes unlimited calls, emails, products, funnels, and Is GoHighLevel Worth The Investment.
Still, you’ll likely want to consider updating to the $297/month plan for thorough firm demands. Additionally, you can market the GHL platform as a SaaS for $497/month.
For support, anticipate a vivid Facebook Group community, paid onboarding, and a done-for-you configuration alternative (additionally paid).
There’s 24/7 real-time chat offered straight from your GHL dashboard, along with practical paperwork for self-service help.
Need help configuring GHL?
Configuration plans are readily available for an added cost, including a $297 option for HIPAA conformity if that’s something you need.
You may be under the assumption that the unlimited plan comes with unrestricted email capability. The various people who complained regarding surcharges in their bank card for sending out an email from their servers without clear openness.
GoHighLevel Alternatives
Altogether, GoHighLevel expenses itself as a full online service platform.
Although it isn’t as extensive in particular areas as a few other platforms, it does an excellent job in many domains.
You’ll likely wish to keep up it if you’re pragmatic.
Hereof, the leading alternatives to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.